Posts tagged ‘designers’
The Seeds of Trends

Just before Fashion Week kicked off, I guess you could say I did a bit of designing myself. No, I wasn’t up until 3am sitting at a sewing machine creating pieces for a runway show, but I waaaaaas collaborating with Trendseeder — a site that finds new, lesser-known designers and helps spread the word of awesome by selling their products on their site. In other words, a place where you find the cool before the rest of the world does.
I was honored to collaborate with three of Trendseeder’s designers: Mona, 34th Street, and Sahar Dada, the last of whom I got to go behind-the-scenes with to chat about how she made the blouse inspired by my style, her future plans as an up and coming designer, and why I don’t live in the furry vest she made (seriously, peep that precious wonder in the photo below. Ahh-maaahhh-zzzing, right!?)

Sahar talking me through the intricate stitchings of my cape-blouse at ABC Beer
Sahar designed one of those ideal day-to-night blouses that can easily transition from a busy day at work to a boogie oogie shake down party. When paired with a blazer this high-neck blouse looks ready for a board meeting, but once you take it off that low-back is ready for a couple martinis; kind of like a mullet. And if you’re like me and tend to indulge on carbs before a night out on the town, let me just say that the triangular cape-like silhouette is excellent for hiding the feast.


The Mona bird blouse that is so ready for spring barbecues it hurts just thinking about it
There are certain pieces of clothing that have a particular season written all over it, which happens to be the case with the piece Mona designed for me. Done up in a lightweight fabric complete with a pussy bow, this blouse is practically chirping spring and it’s not just because there are birds all over it. Though I’ve already paired it with leather leggings and a fur vest, all I can think about is when I’ll have the chance to wear it with some denim cutoffs and ketchup stains on my face.

These circular 34th Street rings have become such a staple in my everyday wear it’s hard to imagine my life before them
And last but certainly not least, I introduce you to these two 34th Street rings that sing to me like hungry sparrows calling for their mom — not only will I feed you with all my love but I will never let you out of my sight. When the circular beauties arrived on my doorstep there was not a moments hesitation before I slipped them onto my fingers. Feel free to ask me if I’ve taken them off since because I’m more than prepared to tell you that the answer is, no. And I plan to keep it that way.
Thank you to Trendseeder, Sahar, Mona, and 34th Street for this incredible opportunity! Now excuse me while I wear all of my pieces at once.
Marked Down
I always feel a little bratty going shopping after the holidays, but the sales are so incredible that sometimes it’s hard to keep my wallet in my purse! Just the other day I popped into Zara to see if they had an oversize black belt for my New Years dress and was blown away by how many pieces I bought at full price that are now on sale. Curses! Truth be told I don’t desperately need anything in my wardrobe, especially after a visit from Santa Claus, but there are certain items that are hard to resist at such knockdown prices. After all, fashion week’s a little over a month away and I suppose it’s time to start preparing for that, right? Right….
- Topshop Sheepskin Sleeve Jacket –
$510$250 - Tom Ford Annabel Sunglasses –
$311.85$186.45 - Kevin Johnn Brill Electric Top –
$290$145 - Alberta Ferretti Black Universe Print Dress –
$1,060$595 - ASOS Fingerless Gloves –
$27.58$20.69 - Alexander Wang Wool Skirt –
$425$297.50 - Low Luv Shark Tooth Cuff –
$122.10$84.15 - Rachel Comey Fur Purse –
184$92 - Tory Burch Adrienne Wedge Bootie –
$350$245 - Burberry Prorsum Studded Ring –
$195$136.50 - All Saints Origin Beanie –
$40$28 - House of Harlow Feather Point Necklace –
$112.20$77.55
New York Fashion Week – Day One
Sine/Parameter/Laila
Last week I had the pleasure of visiting the showroom of three beautiful lines of clothing: Sine, Parameter, and LAILA. After oohing and ahhing over a plethora of silky dresses and impeccably tailored jackets, I sat down with designer Micaela Ezra and creative director Maytal Sharifi to discuss the mindset behind each collection.
Maytal, who is the brains behind the family owned business, Maytal Fashion Inc., decided to collaborate with Micaela after bumping into her as she was leaving a party only a few years ago. A perfect coincidence turned into a perfect creative duo.

Maytal (Left) and Micaela (Right) in front of pieces from the Sine fall collection
Parameter was the first collection to launch in 1999, and is known as the younger, casual, sportier line of the three. Micaela’s intention for this collection was to create clothing that is both comfortable and simple – something a girl could just throw on over the weekend as she heads to the beach, or to a friends barbecue. The collection is composed of super soft jersey and eco-friendly fabrics and is all under…drum roll…$100!
The creation of Sine followed almost ten years after Parameter in 2008. Sine is a mathematical term meaning one side of a triangle over another, and can be applied literally to the collection. Focusing on trendier silhouettes, this line features a variety of figure flattering, flirty dresses that can be worn both day and night (triangle over another triangle ;) ) I was fortunate enough to be able to see the spring, summer and fall collections of Sine and fell in love with every single one of them.
Micaela, who has a deep passion for the arts, focuses and titles each season’s collection around an artistic theme. With these themes in mind, she hand picks each of the fabrics and goes to work creating a collection that is as cohesive as it is beautiful.
The spring collection, entitled “Tuscan Landscapes” is, not surprisingly, inspired by a recent trip to Italy where Micaela was drawn to the endless rolling hills and colorful landscapes. Summer, entitled “The Sweetness of Summer” is inspired by the warm hazy glow cast by the sun as it just begins to set. And finally, fall, entitled “A Crystallized Fall”, is reminiscent of rock crystals and sediments from the geology of her Australian roots.


LAILA, which means evening in Hebrew, is composed of effortless evening wear and is Micaela and Maytal’s final addition to their fashion line trilogy. I have to admit that when I first heard the words “affordable evening wear”, my mind went straight to scratchy floor-length polyester gowns, but, BOY WAS I WRONG. The collection is full of classically beautiful dresses that will make any girl feel like a goddess. When I asked Micaela and Maytal if there was one woman they would like to imagine wearing these dresses, they both went straight to the most elegant and graceful woman of all: Grace Kelly.
I had an assortment of photos of this collection, but my camera, unbeknownst to me, broke half-way through the shoot and I lost those images. Below are some of my favorite dresses from their look book which is way more beautiful than my photography anyways!

You can find the collections on their online store as well as at Anthropologie and Bloomingdales!

